Red’s campaign to launch the new Samsung Genio Touch saw the mobile handset link with one of the hottest music acts around to make a big splash.

Red’s award-winning global campaign highlighting the dangers of spam emails propelled software security company McAfee out of the technology pages and into news headlines.

When Lily Allen was announced as the next artist to take part in the MySpace Secret Show series, Red was tasked with making the secret gig a big talking point.