Marketing Magazine has named Red as its PR Agency of the Year.

The leading industry publication judged shortlisted agencies across a broad criteria including creativity, effectiveness, business growth, CSR practices and staff. This year, the awards had an added emphasis on effectiveness to reflect the growing need to demonstrate the ROI of work.

A combination of 30 new clients, impressive campaigns and strong sales metrics impressed the judges whose verdict was “a refreshingly clear, honest and to-the-point agency”.

Mike Morgan, CEO of Red, said: “This is a great tribute to everyone that works here and all the great clients we work for.”