Red's campaigns for McDonald's have been shortlisted for two awards.

Red's work on taking McDonald's community football programme to new audiences through the Mums On The Ball campaign has been named a finalist in both the CIPR Excellence Awards and the Sabre Awards.

It's up for the Best Corporate Responsibility Campaign award at the CIPR Excellence Awards and in the Restaurant & Food Service category at the Sabre Awards.

These are just two of the eight nominations Red received in total for this year's CIPR and Sabre Awards, the rest being:

CIPR Excellence Awards

• Bassetts – Best Media Relations Campaign for the launch of Betty Bassett and Red Liquorice Allsorts
• McAfee – Best Global PR Campaign for The S.P.A.M. (Spammed Persistently All Month) Experiment
• Pfizer – Best Healthcare Campaign for the “Get Real, Get a Prescription” counterfeit medicines campaign

Sabre Awards

• Nintendo – UK & Ireland (£50k - £100k fees) category for the launch of the wii fit console
• National Lottery Promotions Unit – UK & Ireland (£100k+ fees) category for the “Good Causes” roadshow
• McAfee – Technology category for The S.P.A.M. (Spammed Persistently All Month) Experiment