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Jul 14th 2009

Red Health wins Healthcare PR Campaign of the Year

Red Health stole the show at the 2009 Pharmaceutical Marketing Communiqué Awards with a collection of winning awards including Campaign of the Year. Red Health’s work to help Pfizer put the dangers of counterfeit medicines firmly on the map wowed Communiqué judges. Comments included “Ahead of its time – a ground breaking campaign” and “Outstanding – absolutely leading edge.”

The list of awards was:

Winner - Campaign of the Year

Winner - Best Use of Surveys or Data

Winner - Best Patient or Public Campaign

Winner - Best Corporate PR Campaign

Highly Commended – Best Use of New Media

Head of Ethical Healthcare at Red Health, Pat Pearson, said: “This campaign really captures Red’s unique offer ... a true blend of ambitious healthcare PR with consumer, digital and broadcast know how. And of course, a client willing to run with high profile, creative ideas. Really exciting!”

Communique Awards - Campaign of the Year 2009