Paul has over 11 years’ public relations experience helping organisations through times of change by defining and articulating a clear business strategy and through ownership of key issues.

Work has spanned a diverse range of sectors – from global management consultancy programmes to the careful management of issues-led public sector initiatives. Despite this breadth, each client typically has one key requirement – to deliver clear and consistent messages to an often complex range of audiences.

Key client campaigns have included creating opportunities for Capgemini to share its market leadership in its key industry sectors using a combination of creative campaigns and analyst insight, working with msn to position the company as an industry leader in response to the recent Ofcom ruling on advertising to children and advising the Energy Savings Trust as it sought to green the supply chain for consumer goods, introduce Government legislation and promote sustainable behaviour among individuals.

Paul has also worked on a range of consumer clients including the launch of the ‘world’s first’ aromarama cinema advertising campaign for Gordon’s Gin to mark the end of the ‘gentlemen’s agreement’ not to advertise spirits.