shinyred
In 2006 Red and Shiny Media formed Shiny Red, our groundbreaking online PR practice. Combining traditional PR skills with social media expertise, services range from training for in-house PR teams to fully-formed web PR campaigns, plus blog buzz monitoring and our Europulse database of influential online commentators.
Unbranded Honda ad blog and more
I do read other blogs I promise, but there were a bunch of interesting links on Brand Republic this morning: Twitter comes of age in China quake: Gordon reports on the Twittering of the Chinese earthquake, as being relayed by Scoble with evidence of it’s live tweeting by those experiencing it Bloggers unclear about legal pitfalls: An [...]Public opinion at a mouse-click
Over the weekend, I stumbled across Ask500People, a survey website - currently running in beta - that gives users the opinion of 500 people on a first come first served basis. Questions are submitted via twitter voted for by the community, with the most popular ones being run live on site and then archived, so that [...]Back Boris vs Boris Watch
London was abuzz last week on and offline, with the London mayoral contest, and the victorious Boris garnered some significant social media support from no less than Ian Dale and Guido Fawkes. Guido trumpeted his support and even went so far as to create an I’m backing Boris group, while excitingly Ian Dale scooped [...]More drama in social media
I’ve come across a new social media drama series called Spinning Jenny, a drama about a happy-go-lucky type girl who is just starting up her career in PR, whilst discovering love and friendship. Having seen the first four episodes, I warmed up to the main character Jenny very quickly and like many graduates working in [...]Enough talking - are you listening?
We have already said that online PR involves listening to what is said about you on the web. Online communication differs from that of traditional media because there an opportunity for the public to voice their views about companies in a way like never before, but it also creates a great opportunity for companies to listen [...]London Bloggers Meet Up - ‘Do I know you from Twitter?’
Just seen great posts from Annie and Andy-our lovely poorly host - so thought I’d mention what another buzzy event the London Bloggers Meet Up was last night at the Coach & Horses. As ever a nice opportunity to chat with regulars, Matt, Chris and Peter - who was fresh from fun and games at our [...]Mobiles, Protestors, Voters and Nits
One of my favourite blog post titles that always makes me smile is ‘200X: Year of Mobile!’ Because even though I am completely addicted to my phone and the internet, so bring on the revolution, it always seems funny when people try and date things that broadly and decisively. - and how much happens in [...]Hide ‘n seek; web 2.0’s killer app?
Rumours abound that several ex-Google employees are working on a social search service dubbed the mechanical zoo. With the explosion of social content hitting the web in the form of microblogging, photosharing, and mass communication through social networks, one significant challenge has been tracking the conversations taking place on these platforms. While siloed search engines [...]To Twitter or not to Twitter?
I was once one of the sceptics who could not see the benefits or hearing regular updates of what people are eating/not eating/drinking/looking at on the internet. However, I am now yet another Twitter fan, trying to explain the advantages to non-Twitterers. Thanks to Darren Rowse at ProBlogger for this video which I think goes [...]Blogging = “an enthusiasm medium” & Twitterers = “avaricious connectors”
Having been out and about this week, it was great to meet Neville, Jed, Janet & Mike and see Tim & Ged again at Neville’s social last week which was good fun. In a more educational setting, there was an interesting talk and Q&A with Shane Richmond Communities Editor of Telegraph.co.uk last night as part of [...]Our work
Sky Learning – creating web traffic and content
When Sky wanted to encourage people to visit its Sky Learning education-based website, Shiny Red was briefed to help.
