Helen is a board director at Red where she has won multiple awards for her work with consumer technology brands like Expedia, McAfee and Microsoft.

In 2006, she formed Red’s new media division, Shiny Red which delivers online PR campaigns for clients ranging from household names to web 2.0 start-ups.

Prior to going into PR Helen worked as a journalist on the Guardian, Times and Observer. She blogs at www.shinyred.tv