Accenture
SMART PRESS OFFICE
Accenture
SMART PRESS OFFICE
Red’s UK comms programme for Accenture’s technology consultancy, sees us regularly engaging a C-Suite audience with a focus on CIOs and CTOs at FTSE 250 companies.
We run a smart press office which utilises in-depth media analysis to help us amplify natural news and research-based content across top tier tech and business media.
As part of our relentless comms programme, we regularly secure media briefings for our key spokespeople with influential journalists, drive thought leadership placements and draft copy, as well as identify and pursue opportunities for our experts to provide commentary on priority topics.
We work closely with Accenture’s experts to develop messaging and positioning on key business priorities to create maximum cut through with the media.
Made
You Look.
Almost 200 pieces of quality proactive coverage with over 80% appearing in tier 1 titles including Forbes, BBC and The Times
Made
You Care.
Accenture uses a Media Quality Score (MQS) to measure our outputs and outcomes, demonstrating an uplift in brand prominence, reach, redistribution, frequency, and sentiment
