14 Feb 2019
Is a Big Mac with bacon still a Big Mac?
Two Red Consultancy campaigns have been named as finalists at this year's PRmoment Awards 2018!
We're very proud that our work is in the running for the following two awards:
B2B Campaign of the Year
- Our 'Reinventing Loyalty' campaign for Adobe created a new framework for how businesses should nurture consumer loyalty in a technology disrupted world. Targeting senior marketing professionals in enterprise businesses, the campaign drove media coverage, social media conversations, lead generation activity and live event engagement.
Healthcare/Pharma Campaign of the Year
- Our campaign for Bayer tapped into the trend for 'social petworking' - where millions of pet owners post and share images of their pets online - and created a new Instagram star in the shape of @DangerousSnail25 to reach dog owners and educate them on the dangers of lungworm.
Fingers crossed for the results on 22nd March!