14 Feb 2019
Is a Big Mac with bacon still a Big Mac?
Red Consultancy has appointed Maureen Conlon as Lead Director for Huawei in their consumer tech and lifestyle division PLAY. She will head up the technology brand’s smart phone account across the UK, Ireland and Western Europe which Red won last August.
Maureen joins Red following seven years at Burson-Marsteller in both Hong Kong and London and, most recently, a year at FleishmanHillard Fishburn. In her time at Burson-Marsteller, Maureen was a core member of the Huawei agency team in Hong Kong, working closely with the communications division at Huawei HQ in Shenzhen. With her re-location to London in 2014, Maureen lead the global Sony Mobile brief from Burson-Marsteller in which she oversaw all markets and campaigns.
Rachael Sansom, Managing Director of PLAY said: “We are delighted to welcome Maureen on board to further add to our deep credentials in the mobile sector, her proven track record means she will provide expert leadership to our Huawei business across the Western European region and further strengthens the PLAY team’s senior bench”.
Maureen added: “Having already worked with Huawei for a few years, I know they are a truly forward-thinking and ambitious brand both in how they work and the products they produce. From observing the campaigns Red is behind, their aspirations are similar to Huawei’s, which is in great deal why this is already a brilliant partnership. I couldn’t be more excited to join this vibrant team.”