The increasing need for specialism in consumer campaigning is reflected in our two sharply contrasting units: Life and Play.

Life specialises in the food and drink, well being, beauty, petcare, parenting, household and charity sectors.  Play focuses on leisure and lifestyle brands including drinks, sport, travel, mobile technology and home entertainment.

Red Play
26 Jun
RT @RugbyBenCohen: Great to see The Frank Barnes School For Deaf Children again! We celebrated the launch of The Lonely Penguin, the latest…
Red Life
05 Apr
RT @EcoverUK: Too much plastic is ending up in the sea, as Sir David doubtless agrees. What would you do if you saw it happening right in f…
13 Mar
RT @YESsnacks: We’re open! Join us today at our free Bar of YES! pop up at 15 Bateman Street #Soho #London & put your taste buds to the tes…
01 Feb
RT @centrepointuk: ⚠️The cold can kill. Please support our emergency appeal so we can make sure homeless young people don't have to brave t…
07 Dec
RT @centrepointuk: ‘While many of us are enjoying the festivities, it can be easy to forget that not everyone has the same support network…


Our work here is driven by a commitment to creating activity which leads to a measurable, positive impact.  A stellar client list includes Aldi, Nestle, McDonald’s, Britvic, Cereal Partners Worldwide, Purina, Ecover, Boots Mini-Club, RNLI and Centrepoint. 

We’re lucky enough to work on incredibly varied campaigns – from award-winning social experiments and fantastical consumer experiences to creating unique content for owned channels alongside solid media and influencer campaigns.

Emphasis is placed on expertise: both in terms of articulating client expertise as well as harnessing the knowledge of third party experts. 


Emily Morgan

Emily Morgan


Emily creates communication frameworks for world-leading brands and organisations which operate under the scrutiny of consumers, stakeholders, and the media.

She has a proven track record in delivering integrated, creative and strategic communication campaigns to protect brand reputation, create positive perception and change behaviour.



Work coming out of Play is designed to engage and entertain. We have a neutral view on channel…we simply go where the consumer goes. We follow them; we lead them; we pop up and inspire them. We work collaboratively with other agency disciplines to activate the 'big idea' in planning and execution.

Campaigns run at a UK, European and global level for a varied client list including Activision, Emirates, McDonald's, Heathrow, Adobe, TomTom, Molson Coors and Samsung.

Our team blends a classic newsroom mentality with wider experience of how to influence the consumer - film, sponsorship, events, talent, on-street behaviour, online community.

Rachael Sansom

Rachael Sansom


Rachael is a strategic communications leader with over 20 years experience, both agency and in-house. 

She has worked for blue-chip brands throughout her career across a range of sectors including FMCG, Entertainment/Media, Tech and Financial Services.