Emirates: Rolls-Royce Deal

Emirates called in Red Consultancy when it announced an historic deal with Rolls-Royce to supply engines to power 50 Airbus A380s.

The deal worth $9.2 billion was the largest ever deal for Rolls-Royce and one of the largest ever export orders for a UK based company.

We managed the whole process including event management, speech writing, media management, development of media materials and briefing documents.

The press conference was attended by the world’s media and through Red’s expert management, resulted in a raft of positive national and international media coverage.

Jo Monery

Jo Monery


Jo is a corporate communications specialist delivering strategic corporate comms counsel, 24/7 crisis and issues management, and impactful thought leadership campaigns designed to protect and build corporate reputation. 

Experienced in a range of sectors including energy, aviation and transport, technology, retail, and FMCG.