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Insights, Strategy & Behavioural Change

Insight that ignites.

Insight underpins everything we do. We uncover what people really think, feel and do - and why it matters. Our behavioural, cultural and data-led tools help shape smarter strategies, sharper campaigns and measurable impact.

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OUR WORK

Thales Digital Identity & Security

Global Brand Positioning

Repositioned Thales DIS to help them stay ahead in a rapidly changing technology space through interviews, competitor research and client workshops.

Departure lounge at Manchester Airport

Manchester Airport Group

Brand Reputation Analysis

Diving deep to better understand where consumer sentiment is and how and why it is changing and then using this to shape future comms planning.

M&S Young MInds Advert

M&S

Together We've Got This

Developed strategic positioning and crafted strapline and full suite of internal and external messaging for this landmark charity partnership.